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What is the South Main Association?

We’re creative and quirky, energetic and entrepreneurial. We’re the residents, merchants, and friends of the South Main Historic Arts District, where you’ll find some of the most important cultural attractions in Memphis – from the Orpheum Theatre to the National Civil Rights Museum to Central Station. The district is home to dozens of trendy locally owned restaurants, boutiques and galleries, most of them tucked into the historic buildings that define the neighborhood.

We promote the future of our community while remaining passionate about preserving its past.
Questions? Use the Contact Us form below or reach us at

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Why Join SMA?

If you live, work, or play in the South Main area, you'll want to be a part of SMA. You’ll get to make new friends and business connections, be the first to hear about breaking news in the neighborhood, and contribute to policy decisions that affect our district. All South Main Association members receive an automatically renewing SMA Membership Card that entitles them to exclusive benefits (see below).

Benefits & Cost

Free Admission to SMA Meetings
Meetings begin the second Tuesday of every month at 6 p.m., and feature speakers of interest at South Main venues – along with complimentary camaraderie and refreshments.

Free Admission to the SMA Trolley Night Members Area
Trolley Night is the last Friday of every month, and the Member Area is the place to start your evening stroll! Enjoy complementary food, beverages, and your South Main neighborhood friends.


Enjoy discounts and special offers from South Main restaurants, retail, and more, including:

901 Health & Wellness Clinic

901 Real Estate Services

The Arcade

ArtUp Memphis

Art Village Gallery

Bluff City Dental

The Broom Closet

C. Foster Construction Co.

Carolina Watershed

The Corkscrew



Edge Gallery

EZR Management

Facture Design

Grecian Gourmet

GROW Memphis Agency

The Lentz Law Office

LowFi Coffee

Memphis Escape Rooms

Memphis Farmers Market

Mid-South Casters & Equipment

Poplar Financial

Primas Bakery & Boutique

South Front Antiques

South Main ArtSpace Lofts

The South Main Market

South Main Sushi


Stock & Belle

The Vault

Two Girls and a Whip

UrbanArch Architects


Walk Cook Lakey

Woodard Properties

Own a business and interested in exclusive SMA Business Member benefits? You don’t have to be located in the South Main Arts District! Send us a message on Facebook at


Annual Dues
Individuals: $35
Households (two member cards): $60
Businesses (three member cards): $80


Become a Member Today!

Join or just sign up to be a friend. Members and friends receive our weekly messages with news about events and community developments. Join at our monthly SMA meeting or sign up below.